Press Release Summary: Publicity and marketing expert reveals Brand Name Secret this month!
Press Release Body: Albany, NY - August 4, 2008 -- Publicity and marketing expert Shannon Cherry, APR, MA has just released her most recent article in a series of free articles on her Web site. The article, Why YOU are the Brand, is available for immediate viewing and audio download at www.beheardsolutions.com/blog.
Many business owners and entrepreneurs complain that it's difficult to stand out to their target market with large businesses having more resources. According to Cherry, many marketing challenges can be traced back to a mere handful of mistakes.
Cherry is known as "The Power Publicist," and is the founder of Be Heard Solutions (www.beheardsolutions.com), a virtual publicity and marketing firm. She helps entrepreneurs and business owners attract more targeted prospects by using the power of publicity and promotions. The author, international speaker and media professional has more than twenty years experience as a journalist and public relations practitioner.
This month, the publicity and promotions strategist outlines how a new brand name mindset gets you halfway to success. By applying the information in the article, business owners can more clearly define their own successful marketing strategies and start reaping the rewards, mainly more leads, customers, sales and money.
"Big businesses have things a little easier, but it doesn't matter in the long run. You have just as much to offer as they do, and once you realize that you're almost there!" says Cherry. "If you believe in your business (product or service), and you can show your target market that your business is a reflection of you. You're really selling yourself. Make them like YOU not some catchy brand name"
Read and download the audio version of Why YOU are the Brand for free at www.beheardsolutions.com/blog to uncover a new way to look at brand-marketing.
Upcoming articles will address other ways that business owners can rev up their results using publicity and promotions. Readers will learn: Working with reporters Writing news release Media relations
To access the complete article series, visit www.beheardsolutions.com/blog.
About Be Heard Solutions (www.beheardsolutions.com) Founded by The Power Publicist Shannon Cherry, Be Heard Solutions is a virtual publicity and marketing firm that helps business owners and entrepreneurs attract more targeted clients and customers by using the power of publicity and promotions. In addition to one-on-one marketing communications services, Be Heard Solutions also provides products and learning programs to help business owners, solo-professionals and consultants take their marketing and their businesses to the next level. For the free Publicity Power Pack, visit www.BeHeardSolutions.com.
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Contact: Shannon Cherry Be Heard Solutions 800.257.0633 news@cherrycommunications.com
Web Site: http://www.beheardsolutions.com
Contact Details: Shannon Cherry Be Heard Solutions 800.257.0633 news@cherrycommunications.com